In this guide
TL;DR: beehiiv has four plans: Free ($0, up to 2,500 subscribers), Lite ($49 a month on yearly billing at 1,000 subscribers), Pro ($95 a month on yearly billing at 1,000 subscribers) and custom Enterprise. Paid prices rise with your subscriber tier. New pricing applied to new customers from October 1, 2026; existing customers move over at their first renewal on or after November 1, 2026.
Disclosure: The beehiiv link marked “affiliate link” on this page is an affiliate link: we may earn a commission if you sign up through it, at no extra cost to you. It doesn’t change what we say about beehiiv. See our affiliate disclosure. We have no affiliate relationship with Kit. We publish our own newsletter, OneSignalDesk Weekly, on beehiiv. Prices come from beehiiv’s pricing page and October 2026 announcement, checked October 18, 2026.
The plans at a glance
| Free | Lite | Pro | Enterprise | |
|---|---|---|---|---|
| Price at 1,000 subscribers (yearly billing) | $0 | $49/mo | $95/mo | Custom |
| Subscriber limit | 2,500 | 100,000 | 250,000 | Custom |
| Team seats | 1 | 2 | 10 | Unlimited |
| Publications | 1 | 3 | 10 | Custom |
| Analytics lookback | 30 days | 12 months | Unlimited | Unlimited |
Source: beehiiv pricing, checked 2026-10-18.
How beehiiv prices paid plans
beehiiv says “paid plans are priced by how many subscribers you have,” in subscriber tiers with an upper limit each. Its example: on Lite at the 10,000-subscriber tier, “I get Lite features and pay for up to 10,000 subscribers.” Check the price for your list size on beehiiv’s pricing page. beehiiv says yearly billing “saves up to 20% compared with paying month to month.”
Price by list size
Monthly price for each subscriber tier (up to the number shown). Yearly billing is shown per month.
| Up to | Lite, yearly | Lite, monthly | Pro, yearly | Pro, monthly |
|---|---|---|---|---|
| 1,000 | $49 | $59 | $95 | $109 |
| 2,500 | $69 | $79 | $129 | $149 |
| 5,000 | $95 | $109 | $169 | $199 |
| 10,000 | $119 | $139 | $199 | $239 |
| 25,000 | $169 | $199 | $299 | $349 |
Source: the price slider on beehiiv’s pricing page, checked 2026-10-18. Prices exclude tax.
What Lite adds
Paid subscriptions (0% take rate), ad monetization, automations, the beehiiv MCP, audience polls and A/B testing, on top of everything in Free.
What Pro adds
Removal of beehiiv branding, webinars and coaching, advanced analytics, AI credits, webhooks, dynamic content and 24/7 priority support.
What changed on October 1, 2026
- Plans renamed: Launch → Free, Scale → Lite, Max → Pro, Enterprise unchanged.
- New pricing for new customers from October 1, 2026.
- Existing customers: no change until the first renewal on or after November 1, 2026. Monthly customers get at least 30 days’ notice before the first bill at the new price; annual customers keep their price through the end of their current term.
- Existing discounts carry over, but beehiiv says discounts can’t be combined.
Costs beyond the plan price
beehiiv takes 0% of paid subscription and digital product revenue; Stripe’s standard 2.9% + $0.30 per transaction applies. Your plan price moves up a tier as your list grows; beehiiv suggests cleaning disengaged subscribers to stay on the right tier.
Is Lite worth it for a small business?
Lite makes sense if you’ll use automations, charge readers or run ads. If you only send a regular update to fewer than 2,500 people, Free covers it. Try beehiiv (affiliate link). Cheaper paid alternatives exist: Kit Creator is $33 a month billed yearly at 1,000 subscribers (kit.com/pricing).
For what the free plan includes, see our beehiiv Free plan guide; for a side-by-side with Kit and Substack, see beehiiv vs Kit vs Substack.
FAQ
Is there a free trial? beehiiv says Lite and Pro include a free trial with no credit card.
Is there a limit on emails? No, every plan includes unlimited sends.
Does beehiiv take a cut? No, 0% of paid subscription and digital product revenue.
I’m an existing customer. When does my price change? At your first renewal on or after November 1, 2026.
Sources & method
Method. Last checked October 18, 2026, from beehiiv’s public pages. No hands-on test claims. Affiliate links: beehiiv only (marked). How we work.
